As Public Relations Professionals, we’re often busy pushing our client’s messages and reading up on our client’s industry. Time is money and being able to move quickly in the world of PR is more important than ever. But how do yo...
In tough economic times like the ones currently in America, it might seem a bit much asking people to give away half of their incomes to those less fortunate. However, the most powerful financial figures in the country are doing just that.
It seems that everyone is trying to define social media and how to measure its return on investment? Everywhere on the net people are putting out video’s, presentations, white papers and even books putting their spin on...
The use of social-networking sites to breach the terms of noncompete agreements will be the focus of an unprecedented lawsuit filed by an IT staffing firm against a former employee. Chances are, the courts will rule that it's the message,...
Recently, there have been numerous debates over the topic of who owns social media. Social Media is rapidly becoming a must for all companies, no matter what industry or trade. Many people feel it is the PR practitioners who own their company...
Most PR practitioners have worked with a spokesperson who is a loose cannon with the media. In most industries, a “too vocal” spokesperson doesn’t cause that much damage. But if you are the top commander of a U.S.-led war in Afgh...
It’s hard not to comment on the ongoing tragedy in the Gulf of Mexico and BP’s handling of the situation without feeling as though you’re piling on. However, as PR professionals, it can be an interesting exercise to conside...
Two Procter & Gamble Co. marketers are joining Rockfish Interactive to form a Cincinnati branch of the fast-growing Northwest Arkansas-based digital agency, giving a shop that coun
BATAVIA, Ohio (AdAge.com) -- Two Procter & Gamble Co. marketers are joining Rockfish Interactive to form a Cincinnati branch of the fast-growing Northwest Arkansas-based